Can using video really help your business? There are still many doubters on this. But as a freelance blogger, I also find that there are many who doubt that blogging works. The truth is that video can help. It’s extremely powerful, whatever type of business you have. Bakeries, other freelance bloggers, tech companies and even…
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Why You Need to Take Time Off From Your Business
You’re reading this post while I’m enjoying some time off from my business. How are you doing that? Well, I planned ahead and scheduled some posts to go live for you to enjoy. You see, I really needed some time off. It’s something that I believe all business owners should do. When you take time…
Blogging Is Dead: The Truth Behind the Rumors
After the numerous Google algorithm changes, many people spread the rumor that blogging was dead. There’s no point doing it, because search engines aren’t interested in it. That couldn’t be further from the truth. Blogging isn’t dead. In fact, it’s very much alive and very important for your marketing. Blogging remains as one of the…
What Should You Do With Old Content?
I’m currently going through old content on various websites. It’s important to do this regularly to make sure it’s updated, relevant and still high quality. Writing styles change over time, and experience grows. Your quality will have improved over the years, and you want your old content to look just like new. But what should…
Why Your Blog Isn’t Getting You New Clients or Customers
Your blog is a marketing tool. When used well, it can be excellent for business. The problem is that it’s not always used that well. There are too many instances when people forget about it, or just don’t offer the best content for their readers. If not done properly, your blog isn’t going to get…