When hiring a freelance blogger, you’ll need to have a budget in mind. But is your budget enough for your desired blogger?

Bloggers charge different amounts. There will be some who only charge $5 a blog post, but there are others who charge $50, $100, and even $300 a blog post! Is a blogger worth that?

My short answer would be yes, but before hiring a freelance blogger you need to research the options. Unfortunately, there are some bloggers who just aren’t quite experienced enough to handle your content.

Image from Sark eMedia

A Blogger Is Worth the Amount You’ll Pay

There is this view that someone or something is only worth the amount that you’re willing to pay. While there is truth in that, the blogger does have the right to look elsewhere for business. There will be others who will pay the blogger’s rates, even if you won’t.

It’s not just about what you want to pay but about how you value the service. Consider the amount that you will gain in sales from the content. Is a blogger that could help you make thousands of dollars in sales really only worth $5 or $10 per blog post?

The rates bloggers charge will also depend on the type of content you want or need. While you may only think a blog post is worth $5, what about a full eBook or about the landing page you need created?

Different types of writing will take different skills and experience. Bloggers take their time to learn these skills to create the perfect content. Isn’t it worth paying a little more for a writer who has taken that time to research that?

Consider What You’ll Get for the $5 Blog Post

Make sure you know what you are likely to get for your content. If you’re not willing to pay a lot, a blogger for hire isn’t going to spend hours working on your content.

It can take hours to craft the perfect 500-1000 word blog post. Say the post takes two hours to research and write. If you only pay $5, that’s just $2.50 per hour. A writer will likely want at least $20 per hour, so to get a good blogger then you’ll need to pay at least $40 for that piece of content. That is if you don’t want something rushed and full of errors.

Make sure you find out more about what you’ll get for your $5 blog post. Is your blogger for hire worth more?

hiring a freelance blogger and determining worth

The Rate You Would Like Per Hour

What do you make per hour and what would you like to make? Think about this before you start outsourcing. The general rule is that you shouldn’t pay less than the hourly rate that you would want.

This even applies if you’re in one of those roles where you make a six or seven figure yearly income. For example, blogging requires some different skills to accounting but that doesn’t mean they’re lesser skills. These are skills that you either don’t possess or don’t have the time for, so they must be worth something.

Knowing your preferred rate per hour will give you an idea of the rate for hiring a freelance blogger.

Don’t go looking for the cheapest freelancers out there. You want quality, not quantity. It’s time to determine what your content is worth when hiring a freelance blogger.

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